Digital Marketing Can Be Overwhelming.
The Good News Is, You Have Options.
Reach over 2 Billion users on Facebook, let us setup your Facebook ad campaings and reach your target audience.
Finding your customers through Facebook advertising may seem like an impossibility on social media platform that has over a billion users, but they aren’t hiding…
They’ve already told us exactly how to find them – you just need to know what to look for.
Facebook Advertising has obliterated the single, mass-market message. You have to identify and segment audiences and appeal to them directly in ways that resonate on an individual level. It’s about authenticity and personalised messages now.
You know what your customers look like and what they are interested in. Your problem is finding them. With over 2 Billion people using the social media platform monthly, advertising on Facebook offers you the most viable way of speaking to your perfect customers whenever you need to.
Social Media Management
We will manage your social media accounts, which includes contentent curation, posting and management
Social Media Management (and presence, of course) is the crux of any successful business – whether it be a start-up looking for exposure, an established brand seeking better customer interaction, or a corporate and international body seeking better ways to publish news to a newer, more tech-savvy audience.
For this reason, the industry has exploded, not just locally – but throughout the world. Social Media Management companies are popping up all over the place – with one shared promise: exposure.
Not all Social Media Management companies are created equal, though, so we’ve compiled a list of some of the most diversity-showing companies – some of which focus mostly on the management of social platforms for their clients, and others which offer a full service package.
Its always good to to know what your website visitors are doing and how they interact on your website.
Contextualise the who, what, where, why, and how of your target audiences or customer segments. Analyze billions of data signals across all of your consumer attributes and actions such as past purchase behaviour, household income, television viewership and propensities for specific brands to gain a 360 degree view of your audiences and how they overlap with one another.
Audience Analytics provides you with the tools necessary to develop newer and stronger target audiences, improve content personalisation, and increase campaign performance.
DRIVE CONSUMER INSIGHTS
Develop a deeper understanding of your audiences and how they overlap with one another
Create stronger audiences by tapping into the who, what, where, why and how of your customer segments
NCREASE AUDIENCE REACH
Use the power of audience analytics to fuel, strengthen, and increase your audience targeting
Search Engine Optimization
When it comes to ranking your website in Google, we know how. Let us get your website in the top search results on Google.
We provides customised Search Engine Optimisation strategy and management services ensuring that your campaigns perform optimally for your unique business.
SEO (Search Engine Optimisation) is the process of website optimisation whereby the website is consistently improved to ensure that it gets the best possible ranking on Google and attracts the best quality web traffic.
Everyone wants to be on the first page of Google when keywords from their industry are typed in by users and to do this, SEO is required.
This type of website optimisation has two parts:
The first is on-site SEO, which requires an expert to work on the backend of the website to set and optimise title tags, meta tags, and alt attributes, amongst other things.
The second is content generation, for which we have a team of professional copywriters specialising in the Google search engine and writing copy to ensure you always have fresh, relevant, and authoritative content on the site, which will contribute to your organic rankings on the Google search engine.
Google is the king when it comes to finding what you need. We can create engaging campaigns so people will find you and engage
Wouldn’t it be great if your advertising presented you to your prospect when they are looking for your product or service, in an area you can service and only pay for this advertising when your interested prospect pays you a visit?
Benefits of Google Ads
A professionally setup and configured campaign that takes into account your products, services, market, demographics, goals and objectives. This will ensure that the best quality visitor arrives at your website.
Free setup of Google Analytics on your website.
Analysis of each landing page in your website with recommendations to improve conversion rates.
Setup of goals to measure specified KPI’s (goal conversions). *optional
Monthly reporting showing keywords, clicks, impressions, CTR (click through rate), average position of ad and graphs (requires Google Analytics).
Highly flexible, low cost and no contracts.
Need more Leads? We create target campaigns on social media to drive target leads for your business. Leads that are highly relevant to your service.
The beauty of lead generation lies in the fact that people are contacting you asking for quotes or more information.
Because it’s digital, with the right lead generation campaign, you can:
Identify your goals
Determine your budget
Identify your target market’s buying personas to create compelling messaging that appeals to each persona
Find the right channels that will reach them where they are – this might even be paper or street-based marketing overlaid with digital marketing
Set the duration of the campaign
Make it live
Then voila, a constant stream of enquiries from people saying ‘Yes, I’m interested, please contact me!’
We will naturally monitor the campaigns daily, making improvements and optimising them as we go.And then it’s up to you to follow up on all the sales leads that come pouring into your business.
Unless you’re in a really fortunate position of not wanting or needing more customers, you’ll find that nearly every business has one question in mind: How do you get more customers?
And more importantly, how do you acquire them cost effectively?
The answer is a customised lead generation plan for your business.
If you can build your website in your head, we can can definately develop and display it online. Get your business online today
Clients are drawn to our design style. We do not compromise on the creative process. It does require time and effort to get a design right. Our designers will take your logo, corporate branding and marketing material, conduct research and produce an original design.
We usually produce two separate designs with one inner page each for the initial “look and feel”. Once feedback is received we tweak the preferred design to final design approval. Due to our understanding of web principles, user interface and responsive design, we ensure that your website is user friendly and seamlessly compatible across browsers and mobile devices.
Once a design is approved, we develop/programme the website. There are two ways we do this. This can either be straight HTML/CSS where the website is built using the basic building blocks of the web, but is not easy to update without specialist knowledge.
The second method is using a Content Management System (CMS). A CMS is software which facilitates the creation, publishing, distribution, organisation and management of digital content.
They provide you with all the tools necessary to populate content on your site after training. We work with WordPress and Joomla!, two of the most popular and well supported Content Management Systems on the Internet.
With these systems, you can purchase pre-built systems/templates which are quicker to set up and less expensive but give you less flexibility in terms of design and functionality. The other option is to build the site from the ground up on the CMS, thereby allowing for a custom build but using a robust system. Most of our client prefer custom CMS development.
Email marketing is most effective way to market your business, we will setup an auto marketing campaign for you.
It’s important to plan ahead – making sure that your email marketing strategy is top notch, carefully integrated with your other marketing approaches and responsive will result in a good ROI.
Our designers know all about what gets a person to click on your email. We design emails that are effective and get high open rates, increasing the chances of a conversion.
With repressive legislation making it tricky to navigate the email marketing waters, it’s important to approach your email marketing correctly. Our team know how to do this, and will implement campaigns that don’t get you into trouble.
It’s important to consider aspects of digital marketing such as mobile implementation, social integration and overall digital strategy. When building any campaign, we take care to approach it from integrated perspective.